Though originally a print and online campaign, we proposed to the client that we shoot the printer explosions we were creating for the print campaign with slow motion film. They agreed and it was decided that this film would be used on the product banners and the landing page.
The Italian client loved the 33 second online film so much they asked us to make 2 x commercials for Italy. These are 10 and 5 second cutdowns.
Creative Director: Aaron Hinchion
Director: Martin Klimas
Camera: Weisscam, Munich
On & Offline: Big Buoy Films
Online film, Film embedded in banners and Italian TVC’s